Operations Management

Internet Technology, trade, and protective cover Dominika Jaworczykowska BUS 508 September 1, 2012 Strayer University nonobjective This paper provide explore some of the reasons that loving Media merchandise has become so popular, and its advantages over other types of marketing. It allow discerp how this fresh government agency of marketing is being utilise by Pepsi and other businesses and how it helps them touch on with their customers. Lastly, a forwards look at Social Marketing Media will delivery possible impact on the early of marketing. Internet Technology, Marketing, and Security In marketing it is critical to stay on cap of what consumers are doing. While radio and TV suck up dominated our free time in the past, a in the buff time filler, the internet, was recently introduced and has taken over. Some recollect ane of the main reasons its takeover has been so swift and large is because of its interactional features. The interacti ve aspect of the internet has spawned a unit new way of reaching consumers c alled Social Media Marketing, challenging stuffy television receiver and radio advertising. Social Media Marketing has umteen advantages, many of them stemming from its exponent to connect on a personalized level with its consumers in a way that advertising has never been able to do before.

Companies, ranging from small business to giants such as Pepsi, are victimisation social media to gain customers worldwide. Why is Social Media Marketing so Popular? The answer is quite sincere: because it is everywhere and with consumers more or less at all time s. Before when companies had only televisi! on and radio, no matter how much(prenominal) money a company spent to study good the demographics of its consumers in order to place the a justlyfield ad on the unspoiled station at the right time to reach the right customer base, once that consumer turns shoot his or her television those unprecedented resources have been wasted on that consumer. Now, when that consumer leaves their home, they take their phone (most of which will be...If you want to get a full essay, order it on our website: BestEssayCheap.com

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